The Cancer Act Study: Request for Participant Recruitment Support

Dr Priya Joshi is an oncologist who is working on an MBA thesis on Access to Cancer Information. She is investigating whether The Cancer Act 1939 (which restricts advertising of cancer treatment in the UK) remains fit for purpose in today’s digital environment. Dr Joshi is looking at how social media impacts access to cancer information, potential barriers to evidence-based treatment knowledge for UK patients and understanding how best to counter misinformation online.

The research consists of an anonymous online survey, which would take between 20-30 mins. Participants would be one of four key groups:

• Adults who have received cancer treatment in the UK within the last three years (or a family member or friend who completes the survey on the patient’s behalf, with permission).
• Healthcare professionals who consult with cancer patients.
• Pharmaceutical marketing and compliance personnel.
• Managers in third sector, or private healthcare.

Please consider taking or disseminating the survey within your networks.

Survey links:

• Adults who have received cancer treatment in the UK within the last three years (or a family member or friend who completes the survey on the patient’s behalf, with permission): https://wbs.qualtrics.com/jfe/form/SV_09F4M9uqfjsX3tI
• Healthcare professionals who consult with cancer patients: https://wbs.qualtrics.com/jfe/form/SV_6hYhlK8ZxsGYsFE
• Managers in private or third sector healthcare responsible for delivering cancer care, those who oversee or influence patient pathways, service provision, or communications related to cancer care: https://wbs.qualtrics.com/jfe/form/SV_7OGoal6Fkt3rxjM